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Aesthetic Medicine
April 2021
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Other Articles in this Issue


CONTENTS
Welcome to the April issue of Aesthetic Medicine
As Phil Elder says in his article, I hope that as you’re reading this issue, you’re making the final arrangements to re-open and are feeling excited and ready to get back to doing what
EDITORIAL ADVISORY BOARD
Meet the experts
The Aesthetic Medicine editorial board includes some of the leading names in aesthetics. Their clinical expertise and diverse range of specialties help ensure the magazine meets the needs of its readers
INDUSTRY NEWS
News and analysis
BCAM supports members’ mental health In recognition of
COMMERCIAL FEATURE
Fillers does product choice matter?
Dr John Tanqueray on demand for dermal filler treatments and products at different price points
Celluma Light Therapy
A decade of innovation and achievement taking a different path up the light therapy mountain
Tighten and smooth
Dr Angelica Kavouni explains why Thermage FLX ® is her treatment of choice for radiofrequency skin tightening
Makes sense
KYSENSE is the new kid on the block in the UK’s dermal filler market
BUSINESS
Invitation only
Dr Steven Land and Ness Griffiths on the social media/ podcast hybrid everyone’s talking about
Back to business
Take some time to manage your own expectations and look after yourself as you prepare to return to clinic, says Phil Elder
Measuring up
Investing in Google Ads is pointless unless you track the effectiveness, says Laura Moxham
Ask Alex
Clinic digital marketing specialist Alex Bugg answers your questions
Crunch the numbers
How will this year’s Budget help practitioners that have been adversely affected by covid-19? Aesthetics industry accountant Samantha Senior breaks it down
CLINICAL
Roll with it
Should you be advising clients to perform microneedling at home as part of their treatment plan? Aesthetic therapist Nicola Russell gives her opinion
The bigger picture
Aesthetic nurse Tracey Dennison explains why your patients deserve more from you than just aesthetic treatments
Pick and mix
Dr Ana Mansouri explains how she blends filler products to achieve truly bespoke results, and outlines the key safety considerations
All ears
Clinic owner and aesthetic facialist Pamela Marshall shares her consultation process and explains why it’s the driving force behind her treatment results
NEW PRODUCTS
New products
Candela New from aesthetic device manufacturer Candela is
LAUNCH FOCUS
Shape and sculpt
Galderma’s collagen-stimulating injectable is back on the European market with enhanced benefits for clinicians
TREATMENT FOCUS
Best of both
Combining microneedling radiofrequency with HA skinboosters for ultimate bio-revitalisation