AUCTIONEERS must ensure updates are made to the display of estimates and guide fees by early March, according to the Advertising Standards Authority (ASA).
The ASA issued its new guidelines on December 21 asking that non-optional and optional fees to be made clear where estimates are published.
At the time the watchdog said: “We recognise that advertisers may need some time to implement any necessary changes.” If a complaint is made the ASA could investigate from “the beginning of March onwards”.