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Digital Subscriptions > Be Kind > July 2019 > The power of the little yellow sticker

The power of the little yellow sticker

Laura Gaga tells us why you’ll find her in the reduced aisle

I could talk about yellow labels for hours – the stickers which are given to food that is due to expire that day, so is discounted by up to 90 per cent to reduce wastage. Supermarkets will also mark down their dry goods when packaging is damaged or when they’re clearing a shelf line – regardless of its best before date. Friends, family and my Instagram will tell you that I speak of little else and I have even been known to show off the contents of my fridge freezer as if I’m on MTV Cribs. However, this was certainly not always the case!

Growing up, there were considerable financial pressures within our family home, which unavoidably impacts on food choices and accessibility. I was ignorant to the financial strain, as I was spoilt. For the most part, I was raised on processed foods, which was not necessarily uncommon in the 80s. It was in stark contrast to my Russian mother’s upbringing, where processing foods would have referred to making pickles and jams to prepare for harsh climates. Undoubtedly, she thought that she was affording me with privileges that she didn’t have. If I wanted ice cream before dinner so be it, fast food was okay. There was also the challenge that as a child, and up until my midtwenties, I was an extremely fussy eater.

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About Be Kind

Hello, What makes a home? Is it where your family is? The town you grew up in? Or maybe it’s wherever you lay your hat? After years of moving around to different cities, taking different jobs and making different groups of friends, I’ve realised that home can take many forms throughout your life. My nan’s house watching Gladiators and Blind Date with my brother was home. The campervan that housed all my worldly possessions when travelling in Australia was (a very tiny) home. The London flat share with my best girlfriend in my 20s was home. The house I grew up in will always sound, smell and feel like home. And I hope I still have many homes left to discover. This month I’ve read so many stories of ‘home’ – from foster parents, the elderly, my colleagues and the communities striving to make the displaced feel safe and welcome. I’ve spoken to the people who attempt to make their towns a better place for all to live in, the ones who say ‘yes’ and go the extra mile to help other people. I’ve learned about places where neighbours are friends, not anonymous nuisances, and those who are happy and comfortable living alone. A home forms part of your identity and that’s a lot more than just bricks and mortar – it’s the people you love and the community you’re surrounded by that underpin it all. Enjoy the issue, Phillipa Editor