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Digital Subscriptions > Campbeltown Courier > 20 October 2017 > Editorial

Editorial

The personal touch

Google, Airbnb, Trip Advisor and other web apps can be helpful when touring a country but they lack the personal touch.

Last week, Visit Scotland employees, many of whom have trained in tourism or worked in the industry all their lives, were told their experience is no longer valued. It is that personal experience which is priceless and no web service can match.

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