Pixels, the online art marketplace, has introduced a new line of yoga mats that feature designs from hundreds of thousands of independent artists from around the world.
The new mats represent its first foray into the fitness industry and demonstrate the expanding reach of its print-on-demand business. Customers select their artwork online and get it printed on a mat and delivered straight to their door. In less than 24 hours, Pixels’ community of artists created more than one million professionally designed yoga mats – instantly transforming it into the world’s largest yoga mat retailer.