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Digital Subscriptions > Be Kind > June 2019 > Round-up


Oat, so good

You may be used to inspecting the nutritional labels on food, but now oat milk brand, Oatly, has gone one step further by introducing labels with a number that defines a product’s climate impact. Expressed in carbon dioxide equivalents (CO2e), you’ll now be informed of the environmental footprint of their products – all the way from field to store. And if you weren’t already convinced, calculations show that by swapping 1 litre of whole British cow’s milk for 1 litre of oat milk, you’ll save 1.16kg of CO2e – which is the equivalent to the greenhouse gas produced by driving 10km in an average petrol car. Oatly hope that by becoming the first brand to introduce these labels on a global scale, it will encourage us all to make more informed choices about our food and drink.

A cup of positivity

It’s a sad reality that the UK throws away 2.5 billion disposable coffee cups every year, with less than one per cent of those being recycled. However, environmental charity, Hubbub (, with the help of Starbucks, has launched a new scheme which seeks to change that. The Cup Fund is the largest grant scheme to support ambitious projects that aim to boost paper cup recycling in the UK. In other words, grant funding between £50,000 to £100,000 will be put towards each successful project, as part of an effort to introduce new recycling facilities, create new partnerships and deliver high quality behaviour change communications in at least 10 cities.

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About Be Kind

Hello, Fashion has always been a strong form of expression for me; I’ve pored over glossy issues of Vogue from a young age, and get a thrill when the seasons change, and with them, the excuse to spend on new and exciting pieces for my wardrobe. With the rise and ease of shopping online it has become easier and quicker to get my hands on the latest styles, and it’s with a mixture of shame and excitement I go and collect my deliveries from the post room at work. But recently I realised the frequency and level of my spending was getting out of control – ‘I can just send it all back’, I’d foolishly reason with myself. It wasn’t until I read about the environmental impact of the fashion industry that I started to think about the part I was playing myself. Those next day deliveries have to be picked, packed and couriered, using man power and fuel. The bargain £5 tops come at a greater price, too – how can workers possibly be getting paid fairly to make them? And the fabrics surely can’t be ethically-sourced either? Fast fashion is alluring and tempting – it’s a quick and easy way to make us feel good, temporarily, but the damage it’s doing to the environment doesn’t sit well with me. So, I’ve vowed to make a change and to choose more sustainable ways to shop. This month we’ve looked into the issues surrounding fashion, from body image to throwaway culture, and found alternative ways for you to enjoy clothes, whilst being kinder to the planet. Have a great month, Phillipa Editor