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Patrick McKeown is in demand. The bestselling author and instructor, who’s influenced Olympic athletes and Nflplayers on re-educating the body’s respiratory system, has a flight to catch; and a conference in Prague to attend; and a presentation to give; and then a training session back in London to return for. It’s enough to make anyone breathless…but he isn’t.

When McKeown unravels the science behind his ‘Oxygen Advantage’ breathing technique - exclusively to Men’s Running from a bustling Dublin airport - it soon becomes clear as he calmly explains his methods that he must practice what he preaches.

“This technique brings the mountain to you”, he reveals. “It teaches you how to simulate high-altitude training, increase the oxygen carrying capacity in your bloodstream and so allow your red blood cells to fuel new capabilities.” By following this training programme he insists a runner can sustain sharper psychological focus during exercise and become less conscious of the act of breathing. “Reduce your breathing, learn to properly regulate the amount of air you take in and you’ll teach your body to breathe more efficiently – revolutionising your fitness, endurance and performance”, he adds. The claims are enough to take your breath away – which, in theory, is kind of what you have to do.

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About Men's Running

Find your form with the January issue of Men’s Running. Much of our sport’s appeal is in its simplicity: stick on a pair of trainers and you’re good to go. If you’re serious about improving, however, it pays to tweak your technique. This issue is all about helping you do just that: from efficiency-improving tips from a world-renowned running specialist, to a firsthand look at a revolutionary new form of gait analysis. We’ve also got exclusive reviews of the latest stability shoe and top-to-toe kit suggestions for winter running, as well as the usual training advice, race reports, and nutrition know-how to help you run stronger than ever.