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Digital Subscriptions > The Artist > February 19 > Use apps to create great content

Use apps to create great content

One of the hardest things for an artist is to stand out from the crowd. Mark David Hatwood recommends some apps that will help your social media posts get some attention

Posting your latest work is great, but what about between those days/weeks that you’re working on something new? Sure, you can post the stages of each painting as a sneak preview, but many artists don’t like to show works in progress. So how can you make exciting content for your daily social media posts? This is where apps come in. They can create engaging posts and show even old content in a new light.

In January 2018 I launched the onlineonly gallery Being a digital gallery that doesn’t hold any stock, I had to use images in different ways to create my daily posts, so I took to using various apps… and they work! In just eight months, BCA achieved 4,000 followers from a standing start, so I want to share my experience of some of these with you so you can do the same!

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About The Artist

Enjoy developing your skills and techniques with The Artist. Written by artists and top tutors, for experienced amateur painters and aspiring professional artists, this month's issue offers stage-by-stage demonstrations, illustrated tips and techniques for drawing and painting in watercolour, pastels, acrylic, mixed media, oils and gouache. Learn new techniques for painting winter landscapes, characterful portraits, still lifes, spring flowers and animals. There's also an article encouraging you to step out of your comfort zone to paint unfamiliar subjects and an interview with Professor Christopher Orr MBE, RA revealing his approach to his unusual subject matter and working methods. Plus our marketing expert advises on how to use apps to facilitate your social media posts to help get your work noticed. And when you've completed your best work, why not enter it into our 2019 Open competition for the chance to see your work exhibited, published and win one of over 40 fantastic prizes! Full details are on pages 12 to 13 . Enjoy!