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Digital Subscriptions > Writing Magazine > December 2017 > Picture this

Picture this

Greta Powell looks at getting the visuals right in web graphic design

Pictures really do tell a thousand stories, especially when it comes to marketing and sales. So we’ll be looking at what catches the eye about an advert first – the text or the image or perhaps a bit of both.

We’ll also look at the design of graphics for social media – if you’re thinking of promoting your book online these should be part of your strategy. Technically web graphics can be designed in many applications but with more people subscribing or having access to the Creative Cloud software, Photoshop is the most obvious tool of choice followed by Illustrator and InDesign. This month we’ll examine some of the aspects involved in creating and sizing web graphics to create unique marketing images for your work.

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About Writing Magazine

Free your mind! In the new issue of Writing Magazine we look at finding new ways to expand your creative horizons. We also take a look at editing, and offer a practical plan to take your work from messy manuscript to a clean draft that will impress editors. In our star interview, Joanne Harris talks about folklore, fairy tales and sprinkling magic into your fiction. Plus inspiring ideas, practical exercises, success stories, writing prizes to win and much, much more!

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