In the winter months ski enthusuiasts head to the slopes and auction houses turn to sales of ski posters. It is a popular saleroom category for the first months of the year on both sides of the Atlantic.
On March 1 Swann Galleries’ New York auction of vintage posters will include a sizeable section devoted to ski designs. Images of popular resorts such as Davos, Chamonix and Gstaad will feature, many of them the work of designers well known in this promotional field such as Georges Dorival, Roger Broders and Alex Walter Diggelmann.