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Milan recognised for reducing pollution

ITALY

Milan won first prize in the category of innovation during the EUROCITIES annual conference. The city won for its work in tackling the high level of private car ownership and improving local air quality. Made up of three phases, including the flagship Area C congestion zone, which has helped reduce traffic in the city centre by nearly 30 percent, Milan also operates a successful bike and car-sharing scheme, with scooters soon to be added. “It was not easy to implement this plan, even though it was clear in the minds of the people who conceived it, it was difficult to convey it to people as it demanded a change in their everyday habits,” said Marta Mancini, Chief Officer, International Relations, Milan City Council. “But we are very happy that this has happened and we can still improve on this.”

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