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Matthew Hoerauf purchased his 2017 Magnetic Metallic F-350 Super Duty solely as a tow vehicle. Needless to say, that “sole” purpose didn’t last very long.

Matt had been involved in the custom car/truck scene for the better part of 15 years and was no stranger to custom builds. Matt owns Select OffRoad in Odessa, Texas, where they specialize in all varieties of custom auto work. His lifelong goal was to build something worthy of the SEMA Show. Knowing what he wanted to do, Matt got in touch with Robbie Bryant from KEG Media to discuss his ideas and create a rendering. “Having a vehicle in the SEMA Show was my dream, and I knew KEG Media could help me achieve it.” With the help from Robbie and Matt’s counterparts at Select OffRoad, the road to SEMA began.

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About Diesel World

Diesel World September 2019, When Oils Sucked : Vintage Engines Designed to push Innovation, Cylinder Heads Everything you need to know, And More....