Butcher Billy is a popular Brazilian artist and graphic designer with strong roots in contemporary pop art culture. His work on a series of Stranger Things posters to promote the 4th season of Stranger Things was so popular it became the springboard for this release among other physical product offerings.
On November 11, 2022, trading card manufacturer zerocool issued Stranger Things Butcher Billy Artist Series trading cards. Blaster type boxes were available from the Netflix online site (netflix.shop) for $50 per box. Each box contains four packs with eight cards per pack.