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The motivation myth

Are you waiting for that lightning-bolt moment to get you started? Jeff Haden, author of The Motivation Myth, tells Ali Roff what gets in our way when launching something new, and how motivation really works to get us to our goal


Q What is motivation?

I was talking to Venus Williams (if I’m going to drop names, that’s a good one) and we were chatting about all the things she does other than play tennis – the activewear she designs and the related company that she runs, as well as her interior design firm. She performs at a high level in a variety of pursuits, and at no time did she ever talk about a ‘lightning-bolt moment’, when it suddenly hit her that this is what she wanted to be, or do – the idea of:

‘This is my passion and I have all the motivation I need to carry forth and conquer, forever.’

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