PHOTOGRAPHS JAMIE ORLANDO SMITH AND CHRIS TERRY EDITED BY DANIELLE WOODWARD
There is a documentary about Matt Pritchard which will air early in 2019 called Wild Man To Iron Man. It traces his journey from zany TV star to the triathlete who credits becoming vegan as the key to a healthy life. Also, see him on the BBC’s first vegan cookery programme, Dirty Vegan, in which Matt creates vegan food for people with specific nutritional needs, from a women’s rugby team to members of the WI.
‘I’ve always found happiness in the kitchen; it’s where I chill out,’ he says, and he studied at catering college before co-creating Dirty Sanchez.