This website use cookies and similar technologies to improve the site and to provide customised content and advertising. By using this site, you agree to this use. To learn more, including how to change your cookie settings, please view our Cookie Policy
Pocketmags Digital Magazines
EU
Pocketmags Digital Magazines
   You are currently viewing the European Union version of the site.
Would you like to switch to your local site?
Digital Subscriptions > Quill & Quire > OCTOBER 2016 > Making connections

Making connections

YouTube superwoman Lilly Singh expands her brand to the page

NOT ALL first-time authors have the luxury of a pre-existing fan base, let alone a nine-million-subscriber-strong YouTube channel. But not all authors have the star power of Lilly Singh.

The Toronto-based YouTube sensation – known to fans as IISuperwomanII – achieved fame with a brand of comedic videos, including “What Canadians Really Want to Say to Americans,” “The 6 Stages of Having a Crush,” and imitations of her conservative Indian parents reacting to various music videos. Doubleday Canada believes Singh’s celebrity will translate to the page, and next March will publish How to Be a Bawse: A Guide to SurvivingConquering Life, acquired by Penguin Random House Canada vice-president and deputy publisher Marion Garner and Doubleday Canada editor Bhavna Chauhan at a heated auction.

READ MORE
Purchase options below
Find the complete article and many more in this issue of Quill & Quire - OCTOBER 2016
If you own the issue, Login to read the full article now.
Single Issue - OCTOBER 2016
€3.49
Or 349 points
Annual Digital Subscription
Only € 6.00 per issue
€59.99
Or 5999 points

View Issues

About Quill & Quire

KIDLIT SPOTLIGHT It's middle-grade fiction's tome to shine Reviews of new books by M.G. Vassanji, Douglas Coupland and Kathy Page