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Digital Subscriptions > Writing Magazine > January 2018 > Per fect pitch

Per fect pitch

Give your freelance writing the best chance of success by taking Sophie Beal’s advice on pitching feature articles to editors

Afew years ago, I assumed you needed a journalism degree and experience before an editor would let you write a feature. I’m pleased to tell you I was wrong. All it can take is the right idea and an email.


These may arrive unprompted, perhaps while you’re taking a shower or walking the dog. Or you may need to search for them. Train yourself to see every slightly unusual event and new piece of information as a potential feature. As American writer Monica Johnson said: ‘Writers…draw inspiration from their own lives, which frankly might be more interesting than fiction.’

Questions to generate ideas for pitches

• What would I like to read about?

• What’s my current preoccupation?

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About Writing Magazine

In this month's issue, we show you ten ways to improve your writing right now, and look at how to impress an editor and get your feature articles accepted. This month's star interview is crime bestseller and Rizzoli and Isles creator Tess Gerritsen, who opens her casebook to discuss murder, medicine and false memory. When you've polished your work and got it ready to submit, check out the Writers' News pages – packed with opportunities to get into print and competitions to enter, with £54,762 in writing prizes to be won.

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