Despite one in five people in the UK thought to have a food allergy or intolerance, it seems that we are still a nation that is ignorant of food intolerances. Although more than one in 10 of us have switched to a gluten-free diet, more than three in 10 believe that gluten is a type of carbohydrate that is found in potatoes, bread and pasta. Holly Wales, product development director at Udi’s Gluten free, says: ‘Just under a half of the UK feel sorry for those living a glutenfree diet. People who are coeliac or living a gluten-free life don’t want to be felt sorry for, they want to eat freefrom foods where they don’t have to compromise on taste.’ to see the full range of Udi’s gluten-free products visit the website at www.udisglutenfree.co.uk.