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The Debate

Should you offer ‘mates rates’ in your salon?

Two industry professionals discuss whether you should offer discounted services for friends and family
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Hairdressers Journal
November 2020
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Other Articles in this Issue


Hairdressers journal international
Welcome
A letter from the editor
News
COVID-19 THREE-TIER LOCAL LOCKDOWN SYSTEM ANNOUNCED
Keep your finger on the pulse with this month’s news round-up
Head over to hji.co.uk for up-to-the-minute industry news
What’s new on our site and social channels
Business
THE SECRET TO EFFECTIVE LEADERSHIP
Do you want to change your thinking as a salon owner? Follow business coach Liz McKeon’s simple tips to improve your leadership skills
How to Beat the Quiet Time
Super Saturday (4 July) brought a huge infl ux of clients. Now everyone is on the same booking cycle, how can you avoid the ‘between appointment’ lulls?
How to make your salon child-friendly
It can be tricky to fi nd a balance between keeping kids entertained, happy and calm, whilst avoiding irritating your child-free clients. Here three hairdressing pros share their tips
How can Instagram Reels Help Your Salon?
Discover how the latest addition to Instagram could help you connect with new and existing clients
Insider
How does your business compare this month?
KAO SALON DIVISION IS HERE TO HELP YOU
Read on to discover how Kao could help you upgrade your premium colour service and generate extra revenue for your salon business
MEET YOUR BLOW-DRY'S NEW BEST FRIEND
Tangle Teezer’s latest launch is sure to be your new blow-dry best friend. With unique patented teeth and aneasy-to-use, ergonomic design the Easy Dry & Go vented hairbrush delivers a super speedy
"We maximise our profits and organise our day with beu"
Beu’s founder Ben Fisher speaks to the owners of Hounds barbershop about building a community and growing their business in 2020 with the help of Beu software
FINANCIAL SUPPORT MOVING FORWARD
Following the UK Government’s Winter Economy Plan, NHBF’s finance director Kishon Mather explains the help and support that will be available to the hairdressing and barbering industry from November 2
THE BRIGHT, BOLD AND FUN WAY TO BOOST YOUR BUSINESS
Attract new clients into your salon and get your existing clients excited for their next visit with Wella Professionals’ playful Color Fresh Masks
HOW TO GET THE LOOK
Jack Mead, NEU Hair 4 Men UK ambassador, shares the steps for creating this transformation from applying the NEU Hair 4 Men system to styling the hair once fitted...
Features
Long hair, don’t care
Many clients had no choice but to grow out their hair during lockdown and you will have noticed some have become fond of their new length. Here are the essential techniques for cutting and maintaining long hair
Conversations on COLOUR with... Sam Burnett
Hare & Bone’s salon owner and creative director reveals the most dramatic colour transformation he’s ever created and the collection that makes him most proud
CURLS ALLOWED
Since lockdown clients are keen to embrace their natural hair types. Here are eleven savvy ways to clien en even market your salon’s curl expertise and teach your clients how to wear their hair ‘au naturel’
Regulars
CUTTING EDGE
All of the latest men’s hairdressing news to help you improve your grooming game
HAIR IS POWER
“This haircut, which is the final look within
THE HOT LIST
The products to stock in your salon this month
SIMPLICITY IS KEY
The perfect canvas on which to paint the Swedish hair brand’s ethos, SACHAJUAN in Stockholm is a minimalist vision. It’s the epitome of the clean and hygienic canvas that all clients want
The Freelancer
Going freelance can feel daunting, but stylist Jayde Collins says it was the best move she ever made
Life Through a Lens
The hair stylist, founder and creative director at British hairdressing salon chain and professional brand Electric shares his favourite creations to date
British Hairdressing Awards
Meet the 2020 Finalists
This year's awards ceremony will be a virtual event which you can watch on HJ's social media channels on Monday 30 November 2020. Save the date, share your social content with us using #BHA20 and join us as we applaud the fi nalists and winners for 2020
Inspiration
GRAFFITI
Be inspired by spray paint to showcase colour in its wildest and most creative form
Cherish
Soft styling with a cool edge
2020.2 SASSOON and the BAUHAUS
Using knowledge and skill to master creativity