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Digital Subscriptions > Attitude > 299 > Roja Dove

Roja Dove

Perfumer, Roja Parfums


Roja Dove is a talented storyteller who uses scent to take people on conjured-up journeys. He has become globally renowned for working with some of the finest ingredients in the world, and has collaborated with the likes of Harrods, Rolls-Royce and the Champagne house Laurent-Perrier.

The success of Roja Parfums led to his appointment as an ambassador for The GREAT Britain Campaign – celebrating the best in British craftsmanship and innovation.

We meet on a hot summer’s day which sees him out of his usual dapper suit, but he is on point in a vibrant Versace polo top, blue loafers topped with chrome spikes, and his hands are chiming with rings. And even with coffee being ground, I catch a lovely whiff of something lavish… What drew you into the world of fragrance? When I was little, my mother would come to kiss me goodnight and it was the first time I made a connection between a minute in time, a person and an odour. When I was a teenager I used to spend all my pocket money on bottles of perfume. The more I discovered about fragrance, the more extraordinarily glamorous I found it.

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About Attitude

On the cover: Mamma Mia! star Dominic Cooper and model Zander Hodgson Plus: meet the winners of the Attitude Pride Awards 2018, celebrate Madonna's 60th birthday with her most iconic moments, and Team GB's first karate world champion Jordan Thomas