Yume Parr, brand engagement manager, Liforme
What item do people first think of when they think about yoga? Yoga mats, of course! And this year’s favourite yoga mat according to our readers is Liforme. Congratulations to all the Liforme team, headed by founder James Armitage. “We were thrilled and honoured to find out the readers of OM had voted Liforme their favourite yoga mat,” he says.
“We get amazing support from our community because Liforme mats are made for yogis by yogis. The functionality of our mats is driven by what we, as yogis, prioritise: amazing grip, alignment guidance, comfort, stability and superior quality materials. Our ethical business model, including our B Corp Certification and commitments to environmental sustainability and social justice, also resonates with yogis.”
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December 2023
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abbonamento. Gli abbonamenti comprendono l'ultimo numero regolare e i nuovi numeri pubblicati durante l'abbonamento. OM Yoga Magazine