Sports Insight Magazine Jul-18 Edizione posteriore

I have just made it back in time from Friedrichshafen to write this month's welcome message.

OutDoor 2018 was a very interesting show in many ways – with a lot of products and new developments on show.

However, one of the main topics of conversation on the trade show floor was 'what will happen next year?'

The European Outdoor Group members voted that Messe Munchen will be their long-term partner for the OutDoor fair. Next year the show will be held in Munich and will be called Outdoor by ISPO.

However, Friedrichshafen are also intending to hold their own show OUTDOOR 2019 – simply different!

Will the industry be able to sustain two trade shows? Will brands want to exhibit at both? We will have to wait and see.

In this month's issue Jonathan Quint asks if retail success is down to providing a service or serving a need?

And Paul Sherratt wonders if a sports retail online hub, along the lines of a not On The High Street model, would benefit the industry.

We also interview England international James Haskell about his life in rugby union.

I hope you enjoy reading the July issue.