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Collecting Lombardi’s Dominating Packers
Kansas City Chiefs head coach Hank Stram and Packers head coach Vince Lombardi meet leading up to Super Bowl I (then known as the AFL-NFL World Championship Game) in January 1967.

Vince Lombardi called Lambeau Field his “pride and joy.”

Specifically, the ground itself-the grass and the dirt. He loved that field because it was his. He controlled everything that happened there. It was the home where Lombardi built one of the greatest sports dynasties of all-time.

Fittingly, Lambeau Field was the setting for the 1967 NFL Championship, famously dubbed “The Ice Bowl” before the game even started. Temperatures plummeting to 12 degrees below zero blasted Lombardi’s field. Despite his best efforts using an elaborate underground heating system to keep it from freezing, the field provided the perfect rock-hard setting to cap Green Bay’s decade of dominance-a franchise that bullied the NFL for nine seasons.

The messy game came down to a goal line play of inches with 16 seconds left, the Packers trailing the Cowboys 17-14. Running backs were slipping on the ice, and time was running out. So, quarterback Bart Starr called his last timeout, and ran to the sideline to tell Lombardi he wanted to run it in himself. It was a risky all-in gamble on third down.

“Well then run it, and let’s get the hell out of here,” Starr said Lombardi told him.

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