Laura Fountain is a running coach, a personal trainer, a marathon runner and the author of The Lazy Runner and Tricurious. She is running a new Marathon Squad for spring: lazygirlrunning.com/marathon-squad Follow Laura @lazygirlrunning
They might wear Lycra instead of leather jackets, but a quick look at social media could make you wonder whether run leaders are the new rock stars. It seems like run groups are starting every week with hundreds of people turning up for a 5K run through a big city, drawn together by a charismatic leader with a big online presence.
More runners are creating their own groups and taking centre stage as the leader of the crew, club or movement– whatever
|| You don’t need 50k followers to get people to your group ||
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