I am sure there are few who doubt my honest commitment to ‘TT:120’. I have been convinced that the scale had a place in the market, certainly in the UK, for a good number of years and, with the launch of Hornby ‘TT:120’ in October 2022, my expectations started to be realised.
Of course, there would be those with a negative attitude, and there’s a limited number of people who can’t wait to bemoan anything Hornby does, and the launch of ‘TT:120’ gave them plenty of ammunition.
Mind you, Hornby did not help itself by making the models available only from its own online service, but that was a strategy I possibly could have explained better at the time. The simple reason for choosing this distribution route was to prove to retailers that there was a market for the scale. I know from past experiences that, had the Hornby sales force spent time visiting every retailer offering them the new and unproven scale, many would have refused to take the risk of stocking the new range. By opting for direct distribution, Hornby was able to prove (in a short time) that there was not just an interest in ‘TT:120’ but a growing and eager market as well.