Self-publishing an art book

Robert E Wells describes the process, with tips and advice, for any artist interested in self-publishing their own art book

A typical page layout with text

In 2018 I was approached to produce my first book In Perspective, which was intended to chronicle my work as an artist. I was delighted to be offered the opportunity and after an initial meeting a budget was set to cover the format and contents.

My intention was for a square, hardback book linking the subject matter by themes. I thought the text should be kept to a minimum, just enough to create interest without reducing the visual impact. My suggestions were listened to patiently and seemed to be generally well received, but as the project moved to the design stage, things began to change. I was informed the book would be a softback, rectangular format and for the work to appear in chronological order.

It was also felt that the book would be aimed at the mid-priced ‘how to paint’ market, complete with a step-by-step tutorial section for enthusiastic hobbyists. Whilst I fully understood the need for a commercially viable outcome, I also tried to make an argument for my first book to be a more up-market publication. It quickly became obvious there would be no compromise and reluctantly I backed out of the offer.