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Digital Subscriptions > Tread > Nov/Dec 2019 > DOING IT RIGHT


A Look Into the Development of Putco’s Venture-TEC Overland Modular Cargo System


Founded in 1969, Putco began life as a company solely focused on the production of finished metal tubing for automotive and other uses. While tube bending is still an area where they excel today, the Des Moines, Iowa-based firm is now known through three key industries outside of the tube bending business.

Putco’s Truck Accessories arm is such a strong part of the company that it actually gives the company its name. Putco stands for Pick Up Truck Company, but the company’s evolution over the past 40 years have seen it expand to various product categories, creating parts and accessories for all major makes and models of trucks. Putco’s truck accessory line is best known for quality bed rails, running boards, chrome trim, headlights, light bars and tailgate light bars.

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Tread Nov/Dec 2019, Women Overlanding the World, Escaping Boundaries, And More....