‘CRUCIAL’ NEW HYUNDAIS TO LEAD EUROPEAN PUSH
New Ioniq 2 and fifth-gen Tucson aim to harvest buyers from key rivals
Hyundai is readying a pair of crucial new models as it looks to bolster its position in Europe and get significantly closer to its Kia sibling for sales success.
The imminent arrival of a radically different fifth-generation Tucson and a Bayon-sized EV, which is likely to be badged Ioniq 2, shows the breadth of Hyundai’s expanding line-up as it pushes into the booming new electric hatchback segment. The move is intended to bring new buyers to the brand while catering to core customers with a fresh take on its global best-seller, the Tucson SUV.
SPY SHOTS
Ioniq 2 will be a similar size to the combustion-engined Bayon crossover
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It will be a sibling model to the new Kia EV2 and share its E-GMP platform
EXPANDING EV LINE-UP
The arrival of the Ioniq 2 is most notable because it will push the Korean brand into a completely new segment.