BLUE PETER APPEAL, 1963
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Blue Peterpresenters Valerie Singleton and Christopher Trace can be seen here almost buried by the sheer number of donations that have flooded into the studio. The show – first broadcast in 1958 and the world’s longest-running children’s TV programme – has hosted a charity Christmas appeal since 1962, asking viewers to send donations that can be distributed, used to raise money or be transformed into something useful. Ln 1963,Blue Peterasked viewers to donate toys that could be given out as Christmas presents to children who would otherwise receive nothing. The show’s appeals have raised more than £100 million for charities across the world.