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These beer-guzzling fratsters say they’re “fueled by the tears of liberals” and want to make America...well, you know


“IF YOU’RE LISTENING right now, you’re one of the lucky ones that survived the Chalkening.”

That’s how the fraternity-and-Southerncollege-culture brand Old Row, which runs a website for shopping and discussion, opened its weekly podcast on April 6. The line, fit for an apocalypse movie, referred to a campaign by Donald Trump’s young supporters on college campuses. Their weapon of choice: chalk.

In late March, after pro-Trump messages written in sidewalk chalk at Emory University in Atlanta triggered anti-Trump protests, the national organization Students for Trump instructed its members to carry out more chalkings. The idea apparently came from Dan Scavino, Trump’s social media director, who on April 1 posted on Twitter about what he called #TheChalkening. Students for Trump picked up on the effort, as did Old Row, which spread word to its more than 400,000 social media followers.

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