THE Outdoor Capital of the UK, Lochaber Chamber of Commerce’s tourism brand, has just unveiled its new custom-wrapped gondola at Nevis Range Mountain Experience in Fort William.
The branded gondola has been unveiled alongside the launch of the Outdoor Capital of the UK’s most recent digital marketing campaign, ‘Connect to your Adventure’, which utilises the #myoutdoorcapital hashtag.
The hashtag is being promoted on the sides of the gondola to encourage visitors to Nevis Range to share the highlights of their holiday in Fort William and Lochaber, the Outdoor Capital of the UK, on social media channels using photos and short video.