The Week | 8th February 2019
TAMING BIG TECH: IS FACEBOOK HARMING SOCIETY?
“Is this perhaps the next big thing?” That was the question a news anchor asked Mark Zuckerberg, back in 2004. Less than three months earlier, he had launched TheFacebook – envisaging it as a directory for his fellow students at Harvard, said Anthony Cuthbertson in The Independent. As Zuckerberg explained to the host, he had hoped that 400 or 500 people would sign up. “Now we’re at 100,000, so who knows where we’re going next. Maybe we can make something cool.” Fast-forward fifteen years and Facebook has 2.32 billion users almost a third of the world’s population. It generated $7bn profits in the past quarter and, with Google, it directly influences more than 70% of internet traffic. Having adopted a strategy of buying its rivals (including Instagram and WhatsApp), it is one of the world’s biggest tech firms. But has Zuckerberg made “something cool”, or something dangerous?
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