For many years alcohol-free drinks were few and far between, often the only options available were limited to J2O and Becks Blue. There was perhaps the view that these non-alcoholic drinks were more of a necessity rather than something people actually enjoyed drinking. The token offering to appease a nominated driver that somehow made up for them missing out on the opportunity to enjoy a cold beer or glass of wine.
Thankfully times have changed and non-alcoholic drinks have become a large market sector attracting increased creativity and innovation when it comes to the products now available.