From newsletters to viewing rooms, dealers have embraced the internet like never before since lockdown, and now some are experimenting with another new media outlet: podcasts.
Manchester’s Butter Lane Antiques, for example, has launched Dealing, which gives a behind-the-scenes look at its online jewellery business.
Founder Alex Alfieri says: “I often get questions such as ‘where do you source your jewellery from?’, ‘what’s it like to work within the antique trade?’ and ‘how did you grow an Instagram?’. It’s apparent that there’s an appetite out there for people wanting to learn more.