Moofju’s work exists somewhere in the twilight zone where games, photography and film come together. The video clips posted by the digital artist on their TikTok channel (@moofju) are vignettes from an imagined city, its squat, angular concrete buildings, thick smog and perpetual dusk dressed in the appealingly chunky abstraction of PS1-era graphics.
The urban landscape below is a rare widescreen vision of the world Moofju has been building, one upload at a time, for the past year. More often we glimpse this place in narrow vertical strips, befitting the app’s aspect ratio, or even in tight closeup, in a rotating view of a single model: a Walkman, a waving lucky cat statue, a milk carton that keeps glitching out. Other videos present building interiors as diagrammatic cutouts or through a fish-eye lens. Whatever the case, each upload contributes to a clear sense of place and aesthetic, guided by their soundtracks: shifting, shimmering music that suggests a kind of quiet homeostasis, the city’s rhythms playing out.