Heat  |  31st March 2018
CHERYL 'THIS HAS TO END'
Last week was supposed to be a special one for Cheryl and Liam Payne, celebrating their little boy turning one. But any hope Cheryl had of putting on a united front was shattered after Liam gave his most revealing, and shocking, interview to date, revealing the state of their relationship just twenty four hours before Bear’s big day. In an exclusive chat with ES Magazine, Liam confirmed the couple were having struggles and going through a period of tension. Throughout the chat, Liam failed to express his love for Cheryl, instead saying they had “partnered up”, and suggesting they were “somewhere in the middle” between “splitting up” and “getting married”. OK then. Unsurprisingly, we’re told Cheryl wasn’t best pleased when she saw the interview.
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Heat magazine (also known as Heat World), was published by Bauer Media Group in 1999 and has become the source that fuels the scandalous conversation about the celebrity world and set popular culture alight! Initially launched as a general interest entertainment magazine, a couple of revamps later, it rebranded and repositioned itself as a gossip orientated magazine which didn’t take itself too seriously.
The rebrand of Heat magazine was timed to coincide with the launch of a commercially successful reality TV show, Big Brother. By jumping on the hype of this show and launching covers with Big Brother contestants alongside focused content on the show, circulation quickly grew - now with a regular circulation of over half a million!
This gossip focused mag created its own individual tone of voice which women gravitated towards as they revelled in the scandal which often engulfs the sparkling celebrity world.
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Articles in this issue
Below is a selection of articles in Heat 31st March 2018.