LIDL UK triumphed at last week’s Drinks Retailing Awards 2017, as the supermarket was crowned Supermarket of the Year, outperforming rivals Aldi, Morrisons and Waitrose.
The retailer also claimed the top award for Multiple Spirits Retailer of the Year, out stripping all other contenders including Aldi, Tesco and Waitrose, at the ceremony held at the prestigious Dorchester Hotel in London, alongside an audience of the industry’s biggest players.
These accolades follow the growing success for Lidl over the past year for its beer, wine and spirits range, including being crowned the International Spirits Challenge’s Spirits Supermarket of the Year twice in a row. It also comes after Lidl was awarded Retail Spirits Buyer of the Year at last year’s 47th International Wine and Spirit Competition, as well as scooping the top prize at the World Whiskies Awards in March 2016, ‘World’s Best Blended Limited Release Whisky’ for its own-brand whisky, Glen Alba 22 Year Sherry Cask Finish Blended.