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ACTIVISION ACQUIRED

» PC] It’s mind-boggling just how many iconic gaming franchises Microsoft has just purchased.

On 13 October 2023, Microsoft officially announced the completed acquisition of Activision Blizzard for an astonishing $68.7 billion. The completed deal not only includes precious brands like Call Of Duty, Diablo, World Of Warcraft, Crash Bandicoot and Candy Crush, but a number of subsidiary studios. Beenox, Demon Ware, Digital Legends, High Moon Studios, Infinity Ward, King, Major League Gaming, Radical Entertainment, Raven Software, Sledgehammer Games, Toys For Bob and Treyarch all now fall under the Microsoft umbrella, and join earlier acquisition Zenimax Media, which owned Arkane, id Software, MachineGames and Tango Gameworks. That’s an impressive amount of talent and between them they’re responsible for some truly fantastic modern franchises. King is also a big deal, thanks to its huge success in the mobile division with games like Candy Crush and Farm Heroes Saga, which generate huge amounts of revenue.

» [Xbox One] Crash Bandicoot is just one of the big franchises that Microsoft now owns.
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Retro Gamer
Issue 253
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