Classic Land Rover Magazine Family Cars of the ’70s Édition spéciale

The 1970s was a decade in which Britain was getting comfortable with mass car ownership, and a decade where attitudes toward cars were beginning to change. When previously a car had been a long term investment, the vagaries of fashion meant that people were starting to see cars as things that could be changed regularly.

New car designs were growing braver and bolder, and the impact of the fleet sector on the changing face of the automotive industry was to ensure a level of one-upmanship that could only be countered by having the best car in the car park.

What you drove – or what your parents had – mattered, and the manufacturers knew it. And this makes the 1970s one of the most important decades in motoring, and one responsible for more motoring memories than almost any other. Whether you were a back seat passenger in Dad’s Granada or you took to the roads for the first time in your very own Datsun 120Y, the motoring memories of a decade have arguably shaped the way we see the roads ever since.

And that’s what this bookazine – Family Cars of the ’70s - is all about: family cars to suit all tastes and budgets from a decade that was pivotal in terms of automotive culture. This is a nostalgic look back at the cars that we, our parents, and our grandparents drove while raising their families.