One more thing
Apple subscriptions
Graham Barlow likes Apple’s approach to that old maxim, buy in haste, regret at leisure
Have you ever signed up for something then regretted it later?
When it comes to digital products, they make it so easy to buy things that it’s almost too tempting. Acouple of taps on a button and you’re signed up, with full access to whatever it is you’re interested in, whether that’s a goalsetting app that includes 1-1 coaching, training, or a meditation app that promises to turn your life around and make you feel less stressed.