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Pocketmags Digital Magazines
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Claus Lindorf

Co-founder of Ron Dorff

Claus Lindorf is the co-founder of the fashion-forward sportswear brand Ron Dorf. He tells Attitude about European style, cheeky slogans and not dressing like your dad.

What led you to create Ron Dorf?

In 2011, it was dificult to ind classic, well-cut sportswear in Europe. My former boyfriend and Ron Dorf co-founder, Jérôme Touron, and I kept buying things in New York but everything was always too big and loose so we ended up having most of it altered by a tailor in Paris. It felt slightly unreasonable and we began thinking of creating our must-haves by revisiting the great sportswear classics of the Seventies and early Eighties. Our irst collection, if you can call it that, included ive pieces: the classic tennis shorts of the early 1980s, as worn by Björn Borg, the tailored and rather tight-itting rugby shorts of the 1970s, a pair of swim trunks as designed for the Brazilian water polo team for the 1984 Olympic Games in LA, the timeless college sweatshirt in American loop-back, and last but not least, the one-and-only white, cotton t-shirt.

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