Bell & Ross has primarily been known as a maker of aviation inspired watches since the introduction in 2005 of its instantly recognisable BR-01, an horological behemoth measuring 46mm which was intended to look as though it had been ripped from the cockpit of a military aircraft.
The BR range has since become a signature of the brand and numerous variations on the theme have emerged, ranging from chronographs that follow the original ‘tool watch’ aesthetic to tourbillon versions, slim dress models and even scaled-down, gem-set women’s pieces.