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49 MIN READ TIME

FTC Will Regulate Marketing of Homeopathic Drugs

RONALD A. LINDSAY

An agency of the federal government is finally taking systematic action to regulate marketing claims made for homeopathic products.

On November 15, 2016, the Federal Trade Commission (FTC) issued an enforcement policy statement providing that over-the-counter homeopathic products must substantiate any claims of effectiveness with competent and reliable scientific evidence. If no such evidence exists—and it does not exist— and claims are still made for the product, then the product must clearly state on its packaging and advertising that:

1) there is no scientific evidence that the product works; and 2) the product’s claims are based on theories of homeopathy from the 1700s that are not accepted by most modern medical experts.

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March April 2017
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