S ociety has an ongoing fascination with the constantly shifting trends in celebrity diets. The one meal a day (or OMAD) diet is one such trend, reportedly championed by the likes of Bruce Springsteen, Coldplay frontman Chris Martin, football pundit Gary Lineker and even the prime minister, Rishi Sunak. But does the science back up the claims?
OMAD is an extreme fasting diet. As the name suggests it involves eating just one big meal a day, with fasting, or very minimal eating, in between. The key focus of this kind of diet is weight control and simplicity.