A TOURISM marketing campaign to promote Argyll and Bute’s adventure credentials is in the running for an international award.
Argyll and the Isles Tourism Cooperative’s (AITC) Wild About Argyll campaign, launched last year and featuring Scottish endurance cyclist and record-breaker Mark Beaumont, is a finalist in the Place Brand of the Year category at the City Nation Place Awards.
These global awards celebrate destinations that have shown exemplary work in attracting tourism, driving economic development and engaging citizens through great communications.