AS ANTICIPATED, APPLE has introduced an all–new rugged watch, “built for endurance, exploration, and adventure.” Apple Watch Ultra, $799, is a new design with a big 49mm case made of aerospace–grade titanium, which rises to a protective lip around the flat sapphire crystal face. The Retina display has a brightness of up to 2,000 nits, twice the brightness of any previous Apple Watch display, making it more readable outdoors.
A new, customizable Action button offers instant access to a wide range of features. It’s high–contrast orange and large, making it easy to use even with gloved fingers. The Digital Crown is also redesigned for the same reason.