A new record for a camera sold at auction was set by WestLicht in Vienna on March 11. One of only a handful of surviving Leica 0-series cameras – this one carrying the serial number 122 – sold at €2m (£1.76m) plus 20% buyer’s premium, to a private buyer from Asia.
The Leica 0-series, designed by factory engineer Oskar Barnack, is one of the great camera collecting rarities. Ernst Leitz, who had founded his company producing optical devices in Wetzlar in 1914, made just 31 of these compact cameras to test the market in 1923, two years before the commercial introduction of the Leica A. Early Leicas using 35mm film were innovative – orienting the image frame sideways rather than vertically made them perfect for landscape photography during mountain hikes.
This particular camera came from the collection of Jim Jannard, the American designer and founder of the Oakley eyewear company. It is in fully working condition, with all parts and the paintwork deemed original, and is one of only three 0-Series cameras known that has an original folding viewfinder.
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