This could be the year Google’s empire begins to crumble.
The company has already received a demand from the US Department of Justice to sell Chrome as part of proposals designed to break up the company’s monopoly in online search, and faces similar scrutiny from regulators in the EU. But the real killer could be ChatGPT’s search tool.
Since launching in late 2022, ChatGPT has quickly grown into the world’s most popular AI tool. Millions of people ask it questions every day, attracted by its conversational style. We’ve been especially impressed by how quickly it responds to text requests such as writing letters of complaint, planning travel itineraries and recommending books and films.