7 MIN READ TIME
TASTE TEST
Dubbed the ‘Doctor of Audience-ology’, Kevin Goetz has been the most influential figure in the test-screening business for years. As he delves into his work in a new book, Total Film discovers the ins and outs of a much-misunderstood filmmaking process.
WORDS MATT MAYTUM
Unlock this article and much more with
You can enjoy:
|
Enjoy this edition in full |
|
Instant access to 600+ titles |
|
Thousands of back issues |
|
No contract or commitment |
Try for 99p
SUBSCRIBE NOW
30 day trial, then just £9.99 / month. Cancel anytime. New subscribers only.
Learn more
January 2022
VIEW IN STORE