Well, we finally launched. I now have one piece of Kickstarter advice and it is this: don’t just tell people what day you’re gonna launch – tell them exactly what time as well. If you don’t have a strict deadline then I don’t know how you’ll ever bring yourself to push that huge terrifying LAUNCH PROJECT button.
We told everyone we were launching at 1pm on May 30th. Even so, it was more like 1:08 by the time we finished reading everything over another frantic five times, and then another few minutes before we could force ourselves to press the button. And then we pressed it. And we waited.